Overview
Difference is a market research agency that specializes in qualitative and quantitative studies, including consumer behavior analysis, product testing, and brand tracking. They utilize advanced analytical methods and tools to support clients in various industries such as healthcare, finance, and FMCG. Their services encompass exploratory research, shopper insights, and communication testing to help businesses make informed decisions.
Financials
The financial statement for 2025 has not yet been filed with the Financial Document Repository (past deadline).
Revenue history (in k)
Data and insights are generated automatically based on financial statements and may contain errors. This analysis is for informational purposes only and does not constitute an official assessment of the company's credibility or business advice.
Statistics
How the company ranks by revenue within its industry, region and across Poland in 2024.
Results vs industry
Industry
Bank accounts
Registered as a VAT taxpayer on 2017-07-01. Active
93 1020 1169 0000 8102 0314 3195- 70 1020 1169 0000 8502 0279 0236
Debt
No entries in the National Debtors Register (KRZ). No proceedings in KRZ
Public aid
6 public aid cases recorded, with a total value of $23,405.
| Grant date | Purpose | Gross amount | Granting body | |
|---|---|---|---|---|
| Nov 29, 2025 | De minimis aid (in accordance with Commission Regulation 2023/2831) | $3,616 | Prezes Banku Gospodarstwa Krajowego | |
| Nov 29, 2023 | De minimis aid (in accordance with Commission Regulation No 1407/2013 or earlier) | $6,580 | Prezes Banku Gospodarstwa Krajowego | |
| Nov 29, 2022 | De minimis aid (in accordance with Commission Regulation No 1407/2013 or earlier) | $3,445 | Prezes Banku Gospodarstwa Krajowego |
Tenders
6 tenders recorded as contractor: 5 national ($121,606) and 1 EU ($101,855).
| Publication date | Subject | Amount | Contracting authority | |
|---|---|---|---|---|
| May 4, 2025 | Realizacji badania potrzeb i oczekiwań użytkowników Zintegrowanego Rejestru Kwalifikacji - Zamówienie podobne - numer referencyjny – IBE/30/2023 | $12,757 | Instytut Badań Edukacyjnych - Państwowy Instytut Badawczy | |
| Nov 18, 2024 | Badanie postaw i opinii mieszkańców i turystów na temat funkcjonowania Warszawy | $101,855 | Miasto Stołeczne Warszawa | |
| Nov 8, 2024 | Świadczenie usług polegających na prowadzeniu badania jakościowego dotyczącego zjawiska dezinformacji. | $47,770 | Krajowy Instytut Mediów |
Authorized Representatives
Manner of representation
Each member of the management board is authorized to make declarations on behalf of the company independently.
Ownership
| Owner | Shares | Share value | Stake |
|---|---|---|---|
Piotr Paweł Jakubowski (55) | 440 | $5,942.73 | 44% |
Mariusz Rzanny (57) | 440 | $5,942.73 | 44% |
Others | 120 | $1,620.75 | 12% |
Beneficial owners
| Person | Rights |
|---|---|
Piotr Paweł Jakubowski (55)  | Shareholder of a limited liability company, 22000.0 PLN |
Mariusz Rzanny (57) | Shareholder of a limited liability company, 22000.0 PLN |
Competitors
| Name | Revenue | Website | |
|---|---|---|---|
| IQSsp. z o.o. | $4,866,166.85 | grupaiqs.pl | |
| Work And Funsp. z o.o. | $1,480,205.04 | workandfun.pl | |
| Target Pointsp. z o.o. | $1,420,831.09 | targetpoint.pl | |
| Wiserabbitsp. z o.o. | $1,363,268.00 | wiserabbit.co | |
| Centrum Badań Marketingowych Indicatorsp. z o.o. | $1,269,397.82 | indicator.pl | |
| Grupa Bstsp. z o.o. | $928,763.71 | grupabst.pl | |
| Focus Agencysp. z o.o. | $790,375.94 | focus-agency.pl | |
| Creative Answersp. z o.o. | $782,714.90 | creativeanswer.pl | |
| Media Swotsp. z o.o. | $782,804.72 | mediaswot.pl | |
| Openfieldsp. z o.o. | $709,346.30 | openfield.pl |
Change history
| Date | Event |
|---|---|
| 2019-05-13 | Address change (Ul. Stawki 40, 01-040, Warszawa → Ul. Juliusza Kossaka 11, 01-576, Warszawa) |
| 2017-05-23 | Entered in the register |
FAQ
Last updated: 2026-04-23